PRIVACY POLICY

Bitau Fashion (https://bitaufashion.com/)
Owned & Operated by AVI PRIME SERVICES (OPC) PRIVATE LIMITED

1. Introduction

This Privacy Policy explains how AVI PRIME SERVICES (OPC) PRIVATE LIMITED (“Company”, “we”, “our”, or “us”) collects, uses, stores, processes, and protects personal data of users who access or make purchases from https://bitaufashion.com/ (“Website”).

This policy is designed to comply with:

  • Information Technology Act, 2000 (India)

  • Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011

  • Digital Personal Data Protection Act, 2023 (India)

  • General Data Protection Regulation (GDPR) principles for international visitors

By using the Website, you consent to the practices described in this Policy.

2. Data Controller Details

Company Name: AAVI PRIME SERVICES (OPC) PRIVATE LIMITED
Brand/Website: Bitau Fashion
Email: contact@bitaufashion.com
Registered Address: [337 BHARWAL CHAURAHA, CHAMPIERGANJ, PEPEEGANJ 273165]

The Company acts as the Data Controller for personal information collected through the Website.

3. Information We Collect

3.1 Personal Information Provided by You

We may collect:

  • Full name

  • Mobile number

  • Email address

  • Billing and shipping address

  • Account login credentials

  • Order and transaction details

  • Customer support communications

3.2 Payment Information

Payments are processed through secure third-party payment gateways.
We do not store full card/UPI/banking details on our servers.

3.3 Automatically Collected Information

When you visit the website, we may collect:

  • IP address

  • Browser type & device information

  • Operating system

  • Pages visited and interaction data

  • Date/time of access

  • Referral source

3.4 Cookies & Tracking Technologies

We use cookies and similar tools to:

  • Enable website functionality

  • Remember user preferences

  • Analyse traffic and performance

  • Deliver relevant marketing

You may disable cookies in browser settings; however, some features may not function properly.

4. Legal Basis for Processing (GDPR-Style)

We process personal data based on:

  • Consent – when you sign up, create an account, or accept cookies

  • Contractual necessity – to process and deliver orders

  • Legal obligation – compliance with tax, accounting, or law-enforcement requests

  • Legitimate interests – fraud prevention, service improvement, and communication

5. Purpose of Data Use

Your data is used to:

  • Process, ship, and deliver orders

  • Provide customer service and order updates

  • Manage user accounts

  • Send transactional and promotional communications (with consent)

  • Improve website functionality and user experience

  • Prevent fraud, abuse, or illegal activity

  • Comply with legal and regulatory requirements

We collect only data necessary for these purposes.

6. Sharing of Personal Data

We do not sell or rent personal information.

Data may be shared with:

  • Payment gateway providers

  • Shipping and logistics partners

  • IT, analytics, and marketing service providers

  • Government or legal authorities when required by law

All third parties are required to maintain confidentiality and data security.

7. International Data Transfers (GDPR Principle)

If data is accessed or processed outside India, we ensure:

  • Adequate data-protection safeguards

  • Contractual confidentiality obligations

  • Secure processing standards equivalent to Indian law & GDPR principles

8. Data Retention

We retain personal data only as long as necessary for:

  • Order fulfillment and customer service

  • Legal, tax, and accounting compliance

  • Dispute resolution and fraud prevention

After this period, data is securely deleted or anonymised.

9. Data Security Measures

We implement reasonable security practices under Indian IT Rules, including:

  • SSL encryption

  • Secure payment processing

  • Restricted internal data access

  • Regular monitoring for vulnerabilities

However, no internet transmission is 100% secure, and absolute security cannot be guaranteed.

10. User Rights (India DPDP Act + GDPR-Style)

You may have the right to:

  • Access your personal data

  • Correct inaccurate information

  • Request deletion of data

  • Withdraw consent for marketing

  • Lodge a complaint with a data-protection authority

To exercise rights, email contact@bitaufashion.com.

11. Children’s Privacy

The website is not intended for individuals under 13 years.
We do not knowingly collect children’s personal data.
If discovered, such data will be deleted immediately.

12. Third-Party Links

The website may contain links to external websites.
We are not responsible for their privacy practices.
Users should review third-party privacy policies separately.

13. Policy Updates

We may update this Privacy Policy periodically.
Changes will be posted on this page with a revised “Last Updated” date.
Continued use of the website signifies acceptance of updates.

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